Archive for the ‘The Ingenesist Project’ Category

The Monetization of Social Capitalism

This video introduces the generalized algorithm that will ultimately control the value game. This video identifies what Social Entrepreneurs will do to create value which will eventually be stored and exchanged with a Social Currency.

Give back to your community: A marketing lesson from the Grateful Dead

The Grateful Dead frequently threw their support behind causes and ideas they believed in, especially anything related to improving life in their home base of San Francisco. This is an idea we discuss in chapter 18 of our book Marketing Lessons from …

Is War A Social Agreement?

People have a deep seated unease with what the dollar is and what the dollar represents. To escape the dollar is to escape a tangle of influence that impacts everything we say, do, and think about ourselves and about each other. It almost seems that to escape the dollar is to escape ourselves.

WIKiD Tools; The Secret Weapon of Social Capitalism

Take note that debt can reach infinity but austerity measures can only reach zero … you can do the math on a postage stamp. If there ever was a need for a secret weapon, it is now.

Is Social Capital Hedging Financial Capital?

I have yet to see anyone of any importance in the social-media-guru-camp who has identified the inherent dichotomy between social currency and financial currency that rages all around us. No, seriously; every financial action is balanced by an equal and opposite social reaction. It’s a balance sheet of the balance sheets.

Cyber Security and Social Capitalism

This means that entrepreneurs such as Armorlog are “integrating” the tools of the knowledge economy and delivering the innovation economy. This is relevant because the economics of the future are banked largely in a Social Currency rather than a Financial Currency.

The Social Capitalism Black Market

An alternate financial system will emerge which will fully capitalize and securitize a social currency. Then, and only then, it will become a relatively simple task to convert social currency to any financial currency much like currency exchanges legally operate around the world.

The Economics of Innovation

Every time humans invent better ways of doing things, the economy gets a little bigger. The next great leap in economic development will be derived from the knowledge economy by integrating the tools that we developed in this knowledge economy.

It Takes Currency to Make Currency

Immediately the engine of entrepreneurialism will ignite as people figure out new ways to play the game. With a trillion dollar advertising industry, a trillion dollar Professional Placement industry, and a trillion dollar recreation/leisure/entertainment/family industry on the ropes, you can guarantee that innovation will be absolutely intense. Welcome to the Innovation Economy.

Group Buying Integrated

Applications such as SocialBuy, Groupon, and Living Social, use their social media platforms that offer vouchers for steep discounts on a variety of goods, once a minimum threshold of consumers is reached. People have an economic incentive to promote products in their social network (on Facebook and Twitter) in order to reach those thresholds more rapidly and consistently.