“Mine” That attitude has sunk many business ideas in recent years. Maybe it worked in times past — but then again, maybe it didn’t. These days, a “mine” attitude will slow you down and keep you underground. A collaborative spirit,…
Archive for January, 2010
A “Mine” Attitude Will Keep You Under Ground
Submitted by Mike Sansone January 31st, 2010 - 12:00. 1 Comment »
The Social Media Generalist
Submitted by Janet January 31st, 2010 - 01:00. 1 Comment »
I consider myself a generalist, especially when it comes to social media. Why? Simple. I’m a social media coach. It’s my job to have a macro view of the tools, strategies and platforms available to my clients and not keep all my focus on one thing. Not even social media itself.
Is Social Media A Bunch of Crap?
Submitted by Jay Deragon January 30th, 2010 - 12:00. No Comments »
Sellers (marketers) use social media as an extension of mass marketing methods aimed at catching a few and tricking them into a transaction.
Related posts:
- Is Social Media A Bet? If your conversations doesn’t create and give value you can…
- What Is Off Line Social Media? It happens off line and online and the value you…
- Bottom Dwellers of Social Media? Seller ought to beware that buyers are aware of the…
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A Public Knowledge Inventory Taxonomy
Submitted by Dan Robles January 30th, 2010 - 01:00. No Comments »
The trick is that everyone needs to be using the same taxonomy so that we can all access knowledge inventories of the people around us as easily as it is to access books on Amazon.com. This will lead to a trade in knowledge assets formally the sole domain of corporations through the process of industrialization (yet another blog post) .
Seth Godin talks about being a Linchpin
Submitted by David Meerman Scott January 29th, 2010 - 12:00. No Comments »
tweetmeme_url = ‘http://www.webinknow.com/2010/01/seth-godin-talks-about-being-a-linchpin.html’;
tweetmeme_source = ‘dmscott’;
Seth Godin’s new book releases today. I was lucky to receive an early copy of Linchpin: Are You Indispensable? and read …
Attacking the Social Media Lynch Mob
Submitted by Jay Baer January 29th, 2010 - 01:00. No Comments »
Can we put down the pitchforks?
For most of the past year, there’s been a barrage of blog posts bemoaning the social media gold rush, and the number of self-proclaimed experts that seem to propagate like pink eye in a kindergarten class.
In fact, there was much hand-wringing a couple weeks ago when Mashable breathlessly announced that [...]
Engage!
Submitted by Brian Solis January 28th, 2010 - 12:00. No Comments »
While this isn’t the formal launch of my new book, today represents a significant milestone for me.
As of today, Amazon.com is live and the book is available for pre-order with shipments expected to arrive sometime in mid-to-late February.
Video: Social Capitalism; Social Media As A Corporation
Submitted by Dan Robles January 28th, 2010 - 01:00. No Comments »
There is very little about a corporation that cannot be duplicated in social media. This calls into question the nature of social media, the nature of corporations, and uncovers a third pillar to the US economy; Social Capitalism.
Why is Google Scared and What it means for B2B Marketing!
Submitted by Paul Dunay January 27th, 2010 - 12:00. 1 Comment »
At a recent dinner with a buddy of mine from Microsoft (who helped launch Bing) – I learned a lot more about the search market and a very important trend that can effect the future of B2B Marketing.
When you think about the search behavior of the average person online – we are mostly conditioned to [...]
Related posts:
- Social Search could it be a Google Killer? This morning I typed into Google the search term: VoIP…
- The 4 P’s to Social Media Marketing Ok ok – based on the great response I got…
- 10 BtoB Marketers Predictions for 2010 Around this time last year I wrote about some Predictions…
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Video: You Can’t Make a Bet Without Odds
Submitted by Dan Robles January 27th, 2010 - 01:00. No Comments »
The simple truth is that humans have not evolved to the point where they will organize themselves as knowledge assets in a financial system – they still need to use a proxy for their productivity controlled by a master. It’s called money. This is the greatest challenge of our times. What are the odds that we’ll figure it out?
