A corporation exists in the form of a bits and bytes simulating a folder of papers in a virtual file cabinet. A corporation gets to deduct all of their expenses from their taxes. A corporation can borrow money. Corporation garner social respect. In fact, the cards are stacked in favor of the corporation over the worker. We teach our kids to be good employees, not to become good corporations.
Posts Tagged ‘business disruption’
Social business beyond just the marketing department
Submitted by David Meerman Scott March 11th, 2010 - 12:00. 1 Comment »
I’ve been thinking a lot about how organizations extend the use of social networking beyond the marketing department. You’ve probably thought about this too or are even implementing it at your company.
It seems there are three phases of development…
Social: Solving or Creating Problems?
Submitted by Jay Deragon March 10th, 2010 - 12:00. No Comments »
The problem then arises when users find alternatives and the results from advertising begin to diminish.
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Blockbuster Writes Their Own Obituary
Submitted by Dan March 10th, 2010 - 01:00. No Comments »
I’ll keep this post short because that’s about how long Blockbuster seems to want it.
Measuring Social Moments?
Submitted by Jay Deragon March 9th, 2010 - 12:00. No Comments »
If things are in a dynamic state then measuring a moment becomes irrelevant to what is happening the next moment.
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Volunteer & Access Disney Parks
Submitted by C. B. Whittemore March 8th, 2010 - 01:00. No Comments »
Imagine rewarding volunteers in your community by offering them something free. In the case of Disney Parks, it’s free admission for one day.
This Social Moment is Gone!
Submitted by Jay Deragon March 7th, 2010 - 12:00. 1 Comment »
Said things have nothing to do with use of social media by suppliers rather it has everything to do with a suppliers ability to fulfill the buyers intent. Which by the way changes moment by moment.
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Lessons in Structural Capital: The Checklist Manifesto
Submitted by smarter companies March 7th, 2010 - 01:00. No Comments »
There are two levels to the story of The Checklist Manifesto, a great new book by physician Atul Gawande.
The first level is about checklists: how to make them, how to use them and the extraordinary results that come from using them. The examples include hospitals that virtually eliminate hospital-acquired infections …
How to Match 10 Key Success Metrics to Your Blogging Strategy
Submitted by Jay Baer March 6th, 2010 - 12:00. No Comments »
If you’re blogging for business, rather than blogging about your cat, baby, fashion addiction, or crush on Taylor Swift, you need to set some success metrics.
Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. Is anyone out there? Does anyone care?
However, [...]
Will Facebook replace your B2B Marketing email system?
Submitted by Paul Dunay March 6th, 2010 - 01:00. No Comments »
I want to roll the clock back a few weeks to the announcement of an initiative by Facebook called – Project Titan.
At the time that I saw it and tweeted about it (of course) it really hadn’t hit me just how important this could be to any business. What seemed like a pretty basic message [...]
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