Posts Tagged ‘intellectual capital’

Creative Capital; The Next Factor of Production

If we expect to deliver an alternate social currency backed by innovation, we need to reflect deeply upon this specific factor of production. We need to think, observe, and interpret with the flexibility that “Creatives” have – if not, we need the humility to let them help us. Only then can we start connecting the dots.

Blockbuster Writes Their Own Obituary

I’ll keep this post short because that’s about how long Blockbuster seems to want it.

They Are Saying Something New About Social Media, Finally

Now, all of a sudden, a new idea is emerging…it’s barely an audible chirp, but it will become a tectonic rumble before long: Social Media is beginning to take on the characteristics of a Financial Instrument.

Microsoft releases free ebook for the K-12 teacher buyer persona

Tell a Story, Become a Lifelong Learner shows how the ancient tradition of storytelling meets the digital age. When students create a movie or interactive slideshow to tell their story, learning becomes personal.

Social Capital: The Currency of the Social Economy

The convention for creating financial opportunities is evolving and changing the way we seed prospects, promote our expertise and prowess, and connect with those who can help us learn and advance through the facilitation of strategic and mutually beneficial alliances.
Digital capitalization is laying a foundation for expanding the need to cultivate and participate, not only [...]

Integration Nation

Then, out of the blue, the economy starts to disappear into thin air and nobody knows where all the “Market Value” has gone. Trying to “control the message” is like trying to control the temperature of the room by turning the thermostat with all the windows open. The Dollar is disappearing – but where is it disappearing to?

Social Media Power By The Hour

Making human knowledge and intentions tangible in a market place opens up the possibility of a whole new class of business plans. We call this Social Power by the Hour.

Balance Sheet For Knowledge Assets

However, in the world of social media, a huge backlog causes a serious problem – it represents commitments made that have not yet been delivered. An unfulfilled promise in a social network is a liability and not an asset.

What About the Million Follower Question?

which is more useful to a brand- “a million followers without any idea of what you’re going to do with them” or a “kick ass strategy with zero”?

It’s Time to Engage: Please Help Share the News

I can’t believe the day is finally here. In fact, it’s here earlier than planned.

Please join me in celebrating the official release of Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web